Latest Articles

Economist Impact and SAP reveal the Link Between Business Growth and Customer Service

Increasing business growth and improving customer service are among the top goals for most businesses today. However, few businesses realize the link between that coveted growth and service excellence. Rather than dedicating valuable resources to tackling these imperatives independently, your business can maximize business growth by focusing teams across your business on customer service. Don’t […]

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How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation

Historically, customer experience (CX) has been a responsibility of the marketing team to improve sales, service, and commerce. However, retail teams now recognize that a superior CX requires collaboration across all departments towards a common goal of customer obsession. This involves leveraging advanced technology and data, as well as having a knowledgeable gatekeeper with a […]

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Unlock Omnichannel Growth: Download the Exclusive Study Now

Our study focused on mature firms and customer-obsessed organizations, highlighting their strategic approaches to leveraging omnichannel strategies for sustainable growth. Here are a couple takeaways:• Personalization emerges as a key driver of successful customer communications, with a strong emphasis on tailored experiences.• While third-party channels remain popular, there is an opportunity to leverage first-party data […]

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Creative Considerations For Content Syndication

Content Syndication is one of the most powerful strategies for expanding your audience reach, improving brand visibility, and generating quality leads. By distributing your content on third-party platforms, you expose your content to a wider audience, which can result in increased traffic and engagement. However, to maximize the impact of your Content Syndication efforts, a well-defined strategy is essential.

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AI in Retail: Transform CX Into Your Competitive Edge

Join us for a webinar moderated by Darius Hedayati, Sr. Manager of Enterprise Sales at Zendesk, featuring Vince Koh, Global Head of Digital Commerce at AWS, and Paulette Chafe, Senior Director of Product Marketing at Zendesk as we discuss how retailers can leverage AI to deliver conversational service at scale—both increasing agent productivity and operational […]

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5 Ways CX Can Uplevel a Social Commerce Strategy for Retail

Retailers have seen an immense industry change in customers’ needs. With customers wanting each experience to be catered to their own needs, it’s called for retailers to provide more personal support. That’s why conversational customer experience is so effective. Join Zendesk to hear from a panel of retail experts on 5 ways CX can up-level […]

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October events to inform, impress and inspire

(Source:RTE) Boost My Business has put together a handy guide to some of the best conferences, webinars and inspiring events happening in October to inform, impress and inspire SMEs, start-ups and entrepreneurs. This month webinars focus heavily on Brexit preparations, tech conferences will inspire you and your team in the digital age. Start-ups will get some […]

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TAITRA’s Smart Manufacturing Webinar a Success, Captures Worldwide Buyer Attention

(BUSINESS NEWS ASIA)The Taiwan External Trade Development Council (TAITRA) announced excellent results achieved at the Taiwan Smart Manufacturing: Webinar & Trade Meeting on September 17. The Webinar captured the attention of buyers worldwide, especially in Europe and Southeast Asia. Taiwan’s smart machinery industry has integrated precision manufacturing technology with innovative information and communication technology to provide total […]

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Marketing Automation 101 Booster Pack

Today’s B2B customer is smart and expects more from B2B organizations. To stay relevant, marketers must collect data and use that data to create customized experiences across different channels. Marketing automation is a foundational tool that allows you to do this based on customer behavior or traits across all channels, and at scale. Marketing automation […]

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