AdWords Reach Reporting Moves To The Campaigns Tab

(Source: Search Engine Land) We’ll dig deep into the use of marketing technology to transform customer experience through marketing automation, web experience .

U.S. Holiday Desktop E-Commerce Sales Up 15% In 2014 Resulting In Another Big Year For Online Retailers [ComScore]

(Source: NetNewsCheck) A.H. Belo said on Monday that it had bought a majority ownership in three Dallas companies that specialize in local marketing automation, …

Report tracks DLP violations in corporate-sanctioned cloud storage apps

(Source: SC Magazine) Among them were customer relationship management (CRM) and sales force automation (SFA) apps and webmail apps. In a Wednesday interview with …

First Derivatives to Enter Digital Media ‘Big Data’ with Delta Marketing Cloud Launch

(Source: Forex Magnates) Also, the social media profiling within their CRM can determine which customers have a preexisting interest in trading and broker products. In this regard, when …

Veeva Systems and BMI SYSTEM Partner to Deliver Complete EFPIA Compliance Management Solution

(Source: PR Newswire) With Veeva CRM, Veeva Network customer master, and Veeva Vault for regulated content management interoperating seamlessly in the cloud, companies can …