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Twitter Looks to Provide More Reassurance on Ad Placement with TAG Certification

(Source: Social Media Today) Social media engagement occurs in real-time, and to ensure effective brand safety, and optimal reach, the platforms need sophisticated systems to detect and …

Instagram Tests New Auto-Captions Option for Instagram Stories

(Source: Social Media Today) This would be a welcome addition for many social media managers. Instagram’s currently testing out a new ‘Closed Captions’ sticker for IG Stories, which …

New Google Analytics Brings in Customer-centric Measurement, YouTube Conversions Reports and Much More

(Source:MARTECHSERIES) The world’s most trusted website and mobile webpage analytics tool, Google Analytics has announced a series of new features and Machine-learning based consumer behavior tracking capabilities.

ZTE and China Mobile complete the verification of 5G Massive MIMO 1+X SSB solution

(Source: WebWire) a major international provider of telecommunications, enterprise and consumer technology solutions for the Mobile Internet, together with the Guangzhou …

ZTE and China Mobile announce large-scale deployment of cloud-based 5G transport management and control system

(Source: TelecomTV) HK / 000063.SZ), a major international provider of telecommunications, enterprise and consumer technology solutions for the Mobile Internet, in partnership with …

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Social & Mobile White Paper Research »

BMW’s ReachNow Begins Service in China

(Source: Auto Rental News Magazine (press release) (blog)) BMW is launching its ride-hailing service in Chengdu, the capital city of the Chinese province Sichuan, as part of its premium mobility brand ReachNow

ndia wants 100% electric vehicles by 2030 but financing, infrastructure remain a challenge

(Source: Moneycontrol.com) India has made little progress in electric mobility since the announcement of the National Electric Mobility Mission Plan in 2013 aiming for over 6 million …

5 Ways to Boost Your Bottom Line This Holiday Season

eMarketer estimates that ecommerce sales during the 2016 holiday season will increase 13% over last year, accounting for 20% of the industry’s annual sales revenue. More than half of those purchases will happen via mobile devices. This eBook outlines 5 tips for taking your customer engagement strategy to the next level this holiday season, to […]

Ovum “Where Contact Centers Are Missing the Mark with Customer Care” Infographic

Today’s digital customers are engaging with companies on multiple channels from an array of devices and expect a seamless experience with fast resolution. Although businesses are fully aware of new channel trends, many are not addressing customers’ needs and top frustrations. This infographic provides a glimpse of the global insights gathered in Ovum’s research report […]

Ovum “Where Contact Centers Are Missing the Mark With Customer Care” Report

Today’s multi-device, digital customers have higher expectations for customer service and are more empowered to change providers when they are dissatisfied. As such, businesses need to do more to meet customer needs across channels and provide fast resolution to improve loyalty. This report will help companies understand the relationship between support interactions, channels, and improving […]