Yahoo To Close Down Right Media Exchange
(Soruce:Marketing Land)… noting that RMX “has been a swamp” and that ROI was not “justifiable. … We’ll dig deep into the use of marketing technology to transform customer experience …
IgnitionOne: We’ve Solved the Major Mobile Marketing Challenge
(Soruce:CMSWire-)Barnette told CMSWire the Digital Marketing Suite brings together ad … real value of these ads so marketers can invest properly in mobile ads and increase ROI.
Moody’s says changes to New Media’s proposed transaction will not impact the ratings
(Source:Moodys.com (press release) (subscription)).. publishers in the US with additional operations in digital marketingservices. … OPINIONS OR COMMENTARY PUBLISHED BY MOODY’S ANALYTICS, INC.
BlackBerry launches cloud-based IoT platform for smart cars
(Source:Business Cloud News)… integrated analytics for data visualisation, and permissions required for every … president of strategy and marketing at BlackBerry Technology Solutions said.
Social Media Weekly Roundup: William Shatner – Marketing Guru?
(Source:Internet Marketing News)As reported by Marketing Land, the Captain raised the alarm when he noticed a … and give brands valuable mobile customer data for more accurate analytics.