TAPSTREAM EASES MARKETING MEASUREMENT WITH KEY ANALYTICS

(Source:ProgrammableWeb)The analytics process and products allow you to track the metrics that are … to help organizations measure and optimize their appmarketing by developing an ..

The Future of Magazine Media — 10 Ideas That Could Rock Our World

(Source:Huffington Post)The Association of Magazine Media, which hosts the conference, always wants … Social media have given real people a platform and leveled the playing field.

How to Staff a Content Marketing Team

(Source:CMSWire-)With consumers spending more and more time on social media than any other … On the analytics side, data-driven is pretty obvious and easy to understand.

Why Twitter struck a deal with Google

(Source:Mashable)In 2009, the social network and Google inked a deal under which tweets … on,” Will McInnes, CMO of the social media analytics firm Brandwatch, told Mashable.

MediaMath Partners with LATAM-based Navegg to Provide Intelligent and Actionable Data to Marketers

(Source:PR Newswire (press release))4, 2015 /PRNewswire/ — In an effort to expand global audience data capabilities and improve marketer ROI, MediaMath, creator of the TerminalOne Marketing ..