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Unlock Omnichannel Growth: Download the Exclusive Study Now

Our study focused on mature firms and customer-obsessed organizations, highlighting their strategic approaches to leveraging omnichannel strategies for sustainable growth. Here are a couple takeaways:• Personalization emerges as a key driver of successful customer communications, with a strong emphasis on tailored experiences.• While third-party channels remain popular, there is an opportunity to leverage first-party data […]

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How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation

Historically, customer experience (CX) has been a responsibility of the marketing team to improve sales, service, and commerce. However, retail teams now recognize that a superior CX requires collaboration across all departments towards a common goal of customer obsession. This involves leveraging advanced technology and data, as well as having a knowledgeable gatekeeper with a […]

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Economist Impact and SAP reveal the Link Between Business Growth and Customer Service

Increasing business growth and improving customer service are among the top goals for most businesses today. However, few businesses realize the link between that coveted growth and service excellence. Rather than dedicating valuable resources to tackling these imperatives independently, your business can maximize business growth by focusing teams across your business on customer service. Don’t […]

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Creating A Collaborative Enterprise

Forrester’s in-depth survey of 631 senior IT decision-makers across eight countries found that companies will increasingly leverage the cloud to access collaboration services — including voice, web, and videoconferencing. However, we also found that, depending on the customer’s security and performance requirements, cloud computing will not replace traditional delivery models; rather, old, new and hybrid […]

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Video Collaboration: Consider User Experience And Operational Efficiency

This paper, intended for IT leaders and personnel, explains considerations in planning and designing a medianet (media-optimized network) for an excellent user experience and operational efficiency. Reviewing considerations for the different types of business video presented in this paper can help you determine whether your educational institution or organization has the internal resources to plan […]

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