Ultimate Guide To CX In Retail

Retailers have experienced extreme volatility in the past few years. When people were wary of shopping in person, they took to the internet and started trying new brands. Recently, shoppers started returning to stores, but they still wanted to shop in a hybrid way. Retailers that adapted quickly to omnichannel commerce saw big benefits, because omnichannel shoppers are more profitable than those who only purchase in store or online. Leading retailers are bridging the gaps across channels to deliver consistently great CX, no matter where their customers are.

This guide explores 6 best practices for retailers to create winning customer experiences. Read on to learn the secrets to CX success.