Khadi grows its e-market portal into a full-fledged portal


KVIC e-portal, Khadi and Village Industry Commission’s (KVIC) online marketing venture has quickly established a pan-India reach enabling artisans sell their products to the remotest parts of India online.The online sale that was launched with Khadi face masks ( on July 7 has evolved into a full-fledged e-market platform with 180 products as of today with many more in the pipeline.As per KVIC, the product range includes hand-spun and hand-woven fine fabric like Muslin, Silk, Denim and Cotton, Unisex Vichar Vastra by Ritu Beri, Khadi’s Signature Wrist Watch, a variety of honey, Herbal and Green Tea, Herbal Medicines and Soaps, Papad, Kacchi Ghani Mustard Oil and a range of herbal cosmetics among many others. KVIC is adding at least 10 new products to its online inventory on a daily basis and it has set a target of adding at least 1,000 products by 2 October this year. In less than two months’ time, KVIC has served nearly 4,000 customers.