Customer Operations 2021: Success in CX and Digital Transformation Through Service and Back-Office Alignment

This report by Aberdeen reveals the role and impact of customer operations on service and back-office activities—highlighting how leading firms build and manage a top-notch customer operations program that rewards them with loyal clientele, agility, efficiency, and reduced costs.

Customer Operations 2021: Success in CX and Digital Transformation Through Service and Back‑Office Alignment, Omer Minkara, Aberdeen, June 2021